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Pen and Glory
Self-publishing, simplified.
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Mar 11, 20243 min read
Top 3 Mailers for Authors: 2024 Edition
Keeping a mailing list sounds like and should be a simple part of your work as an author, but the wrong one can cost a lot of time...
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Feb 26, 20244 min read
Reader Magnets vs. Paid Ads
Earlier I discussed ways to get readers through fixing up your reader magnet appeal—but reader magnets...
23 views0 comments

Jan 15, 20242 min read
DIY Book Promo Images
There are paid services like Book Brush that can give you fast and beautiful mockups and promotional images for a fee, but it can be easy...
17 views0 comments

Jan 9, 20233 min read
Top 3 Places to Share Your Reader Magnet
For the purpose of this article, let’s define a reader magnet as a short story, novella, or novel...
104 views0 comments

Oct 12, 20224 min read
Will Your Book Idea Sell? Ideation and Vetting Tips and Tricks
If you want to get serious about publishing your book, this is one of the most important questions you will need to ask...
23 views0 comments


Sep 20, 20223 min read
Group Promos & Mailer Swaps: Your Secret Weapon
No one wants to waste thousands of dollars on a failed promotion campaign for a book. Promotions are essential—especially when you’re new...
30 views0 comments

Jul 26, 20223 min read
Top 5 Tips for A Minimal Author Newsletter
Your newsletter might be (and likely is) one of the most critical elements to your ability to sell books, but you shouldn’t have to...
12 views0 comments

Jul 5, 20222 min read
5 Tricks to Dominate Your Author Interview
If you’ve managed to land an author interview, it’s your time to shine! Interviews can be a lot of fun and a great way to...
8 views0 comments

Jun 21, 20222 min read
TikTok: A Necessity for The Modern Author?
About half of the world’s population is active on social media. Facebook and Twitter are the giants who have been around...
7 views0 comments

May 3, 20225 min read
Top 20 Award Contests for Self-Published Authors
Awards and competitions can be a lot of fun and a quick way to boost popularity and prestige, both for self-published writers and those...
13,449 views2 comments

Apr 14, 20224 min read
Top 10 Tips for A Lucrative Mailing List
Is your list meeting its full potential? You don’t need to maximize your list to succeed as a self-published author.
2 views0 comments

Feb 22, 20223 min read
Loglines: Sell Your Book with A Single Sentence
What’s your book about?
That’s a hard question to answer. For some writers, it’s almost impossible. Even if it seems easy to sit down...
28 views0 comments

Jan 25, 20222 min read
Are Free Books Obsolete?
Kicking a series off with a free book used to be the way to go, but times have changed. Amazon’s policies have changed even more.
22 views0 comments

Jan 18, 20221 min read
15 Social Media Posts Your Readers Will Love
Social media is fun and a great time-waster, but when you’re running an official author account, it can be easy to run out of ideas.
34 views0 comments

Jan 4, 20224 min read
New Year, New You: 12 Ways to Grow Your Social Media Buzz
While not as lucrative as a mailing list, a strong social media following is a great way to support your books and build...
14 views0 comments

Dec 28, 20212 min read
Animated Book Covers for Authors
I encountered animated covers for the first time on Twitter. The look is a subtle one—a mist rising over a disappearing character...
38 views0 comments

Oct 5, 20213 min read
4 Ways to Boost A Free Book Promotion
If your book is free temporarily or long-term, you probably have only one goal in mind: finding readers.
70 views0 comments

Oct 1, 20214 min read
Book Promotions: Investment or Gamble?
Advertising your book can easily be the most expensive aspect of publishing, and for many authors, it is.
28 views0 comments

Sep 22, 20213 min read
Losing Readers? Keep Your Mailing List on Track
Having a large and active mailing list is a huge benefit when you’re self-publishing. Your list will save you time, money and effort...
16 views0 comments

Sep 16, 20213 min read
Set up Your Own Author Book Signing
Book signings aren’t necessary for success. If you make your profit online and have fans thousands of miles away—and if you live...
37 views0 comments
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