Having a large and active mailing list is a huge benefit when you’re self-publishing. Your list will save you time, money and effort...

Book signings aren’t necessary for success. If you make your profit online and have fans thousands of miles away—and if you live...

One of the top-growing services in the self-publishing industry is StoryOrigin: a massive community of authors working together...

Wouldn’t it be nice to sell books on autopilot? If you’re new to self-publishing or have only a few books under your belt...

How do you keep readers engaged between books? Some authors are prolific enough to maintain active mailing lists simply by sending out...

If you’re looking for a fast and free way to grow your outreach and better establish yourself as an author, podcast interviews...

If you want to grow your email list, one thing you need is a good reader magnet. A reader magnet is a free gift you give readers...

Most people associate branding with big businesses and companies: Apple, Walmart, UPS. The list goes on...

A book blog tour is a virtual tour in which book bloggers present your latest work with their readers...

One of the most drastic ways to grow your readership is to cross-promote with other authors.

We’ve all seen them. Numerous services online targeting new authors and promising tweets, blog posts, and Facebook posts to boost...

Authors overwhelmingly cling to the comfort of familiar, text-based social media when trying to grow a following.

Have you ever noticed how some authors appear to have been born successful? I’m not just talking about the endless interviews...

A healthy, active following on social media can be one of the most powerful tools an author can ask for...

There’s no wrong way to launch a book. Making your book publicly available is the important part. Celebrating and getting the word out...

Author branding is simple when you write only one kind of book. Romance authors tend towards similar brand expressions...

Ten years ago, “hashtag” was a new term coined by Twitter to describe a way of pushing certain words or phrases to popularity on its site.

Podcasts have been “the next big thing” for a while now. Since its first rise into the public eye in the late 2000s...

The art of developing a narrative voice (or voices) is a skill learned through the process of reading and writing.

Amazon ads are a serious commitment--at least, they will require a serious commitment if you want them to make a solid difference...