Amazon ads are a serious commitment--at least, they will require a serious commitment if you want them to make a solid difference...

The recent self-publishing conference run by the Alliance of Independent Authors had an emphasis on technology this fall...

There are two popular ways to go about publishing online. One is to take advantage of Amazon's Kindle Select program...

I talk a lot about marketing on this site, from mailing lists and optimization to on- and offline techniques to mastering the Kindle Store.